In a move that opens the door to a new set of groundbreaking opportunities, Twitter Inc. (NYSE:TWTR) has purchased the new start-up called Cover. Cover has only been in business for 18 months and has managed to secure a modest $1.5 million in funding so despite Twitter not yet disclosing the purchase price there is a good chance that, considering Cover’s potential, it could be the bargain of the year.
Cover has written an app that replaces the standard Android front “lockscreen” and in addition to preventing unauthorized use of your phone it is also sensitive to what is going on in your life. It does this by keeping track of your schedule and following your movements then adjusts the app shortcuts on your phone to anticipate your needs at the time.
For example, during the time your schedule says you are at work it will display shortcuts to apps you use at work such as LinkedIn changing to games and other entertainment apps when you are at home. It can even sense when you are in a car and going over 15 miles an hour as it will then offer shortcuts to driving apps.
Twitter has not made any formal announcements of its intentions for this purchase and may have purchased Cover just for the talent. Nonetheless, the app has a lot of possible uses if the app is combined with Twitter in some way. The options are endless as a “Cover Twitter” could, for instance, offer you news tweets in the morning when you read the paper or give you music related tweets based on the bands contained in your mp3 files, the possibilities are endless.
